The Challenge

For a fast-paced property management company, like Tenant Planet, day-to-day leasing activities such as scheduling showings, responding to monotonous tenant inquiries, and pre-qualifying tenants, were consuming too much of leasing staff time and hindering company’s growth.  

"Before LetHub our leasing team was spending 30% of their time working on guest cards, reaching out to them, pre-qualifying them, scheduling them for viewings. And that’s down to less than 10% of time taken now."

Parker Cox, CMO at Tenant Planet

The Impact

Adopting LetHub has helped Tenant Planet schedule showings, and pre-qualify prospective renters within seconds. With all the time saved, leasing agents are able to focus more on business generation, conversion and bringing in more owner leads.

Tenant Planet was able to add 64 doors in May, and aims to grow 5-7% every month, by automating repetitive tasks through AI-driven modern technology.  

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High-volume, high-touch leasing - without the stress

While Tenant Planet has grown its portfolio over the last 2 years, its team has remained lean, with only 15-20 employees.

"When a prospect shows interest, they can easily get all the unit's information from River, and then seamlessly book a showing only if they are qualified."

From there, the lead is routed to the right agent based on several criteria. And that, to Parker, is a priceless improvement over him organizing the showings' calendar. The automated workflow for lead follow-ups ensures faster conversions and helps them spend their advertising budget more effectively.

A lean leasing funnel

With all the time saved, Parker's team focuses more on business generation and bringing in more owner leads. "Without LetHub, we'd probably have to hire someone to pre-qualify leads and respond to inquiries" he says.

"Or maybe that work would fall onto our existing team, or maybe we would be stuck with legacy apps that offer limited integrations and workflows."

"For us, LetHub has been 10 times the value based on savings for time. The flexibility that LetHub brings is irreplaceable."

"It's all about being really efficient with our company," he says. "Employees need to be empowered to spend time on the work that truly makes a difference."